How to take back control of your email marketing in 5 steps
A Talk by Allea Grummert Email Marketing Strategist & Conversion Copywriter (Duett)
About this Talk
Are you really getting the most out of your email list? If “email marketing” has been on your to-do list, this session will give you clear and tangible strategies to clean, segment and maximize your relationship with new subscribers.
Allea Grummert, an email marketing strategist and conversion copywriter, will share the top five strategies she encourages her blogging clients to implement as they begin to take back control over their wieldy (and sometimes, neglected) email list.
Even if you only apply one of these five strategies, you’ll be on a path to better maximizing your email list by removing unengaged subscribers, intentionally welcoming new subscribers, and giving some much-needed structure to your email marketing strategy.
Key Takeaways:
1. Why it’s important to clean up your list and remove unengaged subscribers (and how!)
2. A simple strategy to promote your top content — blog posts, products and affiliates — on autopilot
3. How to segment your subscribers for higher conversion rates and revenue